- SellForSure University Home Page
- Module 1: Introduction
- Module 2: Sell By Owner, or With Agent?
- Module 3: Working with an Agent
- Why You Should Use a Real Estate Agent to Sell Your House
- Drawbacks to Using an Agent
- Real Estate Agent Designations
- How to Choose a Real Estate Agent
- How NOT to Choose a Real Estate Agent
- How to Interview a Real Estate Agent
- Questions to Ask your Real Estate Agent
- Dual Agency
- Check an Agent's Work
- Communicating with your Real Estate Agent
- How a Real Estate Agent gets Paid
- Discount and Flat Fee Brokers
- Real Estate Listing Agreements
- Your Real Estate Agent's Job in a Nutshell
- Module 4: Valuing and Pricing your Home
- Today's Real Estate Buyers are Savvy and Empowered
- Real Estate Values and Pricing
- What Matters and What Doesn't in Pricing your Home
- Every Home is Unique
- Three Major Factors affecting Real Estate Values
- Online Real Estate Price Evaluations
- Real Estate CMA or Comparative Market Analysis
- Real Estate Appraisal
- Realtor Property Report (RPR)
- Which Real Estate Valuation should I Trust
- The Real Estate Auction Sales Model
- Overpricing Your Home for Sale
- How to Maximize your Home Sale Price
- The Virtue of Underpricing your Home
- Selling your home with little or no equity
- Inspecting your Home Prior to Selling It
- Contents of a Real Estate Disclosure Package
- Making Repairs to your Home prior to Selling It
- Required Retrofits of your Home
- As-Is Real Estate Sales
- Selling as a Certified Pre-Owned Home
- Preparing your Home for Sale
- Enhance your Home's Curb Appeal
- Home Staging
- The Cost of Preparing your Home for Sale
- Module 6: On the Market
- When to List your Home for Sale
- Living in a Home vs. Selling One
- Getting the Word out about your Home
- Showings and Open Houses
- When Buyers are In the House
- Make your home Available, but make Yourself Scarce for Showings
- Offers and Negotiations
- Selling a Home that is Tenant Occupied
- Selling your Home in a Tough Market
- Recognizing the Wrong Price for your Home
- Real Estate Price Adjustment Strategy
- How to Sell a Home and then Buy Another
- Moving after Selling your Home
- Module 7: Negotiating and Closing the Sale
- The Residential Purchase Agreement
- What Happens when you get an Offer on your Home
- Negotiating the Sale of your Home
- Top Negotiation Tactics to use when Selling your Home
- The Buyer's Due Diligence
- The Real Estate Closing Timeline
- Delays in the Home Sale Process
- The Buyer's Appraisal in the Purchase Process
- Real Estate Tax Information for Home Sellers
- 1031 Tax-Deferred Exchange
- How much it Costs to Sell a Home
- Module 8: SellForSure System Walkthrough
- Goals of the SellForSure System
- The SellForSure Home Sale System Guarantees
- Traditional Real Estate Marketing Methods
- Active Real Estate Marketing
- Free Home Inspection and Termite Inspection
- SellForSure Pre-Sale Services
- The SellForSure Web Portal Status System
- SellForSure Preparation Phase 1
- SellForSure Preparation Phase 2
- SellForSure Preparation Phase 3
- SellForSure Preparation Phase 4
- SellForSure Preparation Phase 5
- Launching your Home on the Market
- SellForSure System Listing Syndication
- How to Manage Showings on your Home
- Real Estate Open House Events
- The Perfect Home Sale Schedule
- While your Home is on the Market
- The Two Week Review Cycle
- What to Expect Once your Home is Under Contract
- Closing the Sale of your Home
- Module 9: The Realty World Advantage


When someone goes into contract to buy your home, they’ll have a “due diligence” period during which time they can and should investigate all aspects of the property. Preparing a full disclosure package for home buyers in advance, however, is time well spent.
The seller is required to make certain disclosures to the buyer during that due diligence period – usually within the first seven days under contract. A smart seller, however, will have already compiled a complete disclosure package before the property is ever listed for sale, and that disclosure package will be available for inspection for any and all buyers before they make an offer.
A full disclosure package – even if there are some things in there which may seem like they’d be red flags for a buyer – actually attracts buyers, because it answers questions and reduces uncertainty around the property. It builds confidence in the buying public: they know that they’re working with a seller who has nothing to hide, is honest and forthright and is ready to do business.
Having a full disclosure package available will reduce friction, both before and during the sale. When a buyer is interested in a property, they will often have many questions. If the answers to these questions cannot be found in the disclosure package, waiting or searching for answers will slow up the buyer, either before they make an offer, or during their due diligence period when they are investigating the property. Remember: time kills deals. You want a buyer to be able to slide right into contract quickly and easily, and close smoothly as well.
By having a complete disclosure package available for buyers, you’re making it clear that the list price of your property has already fully accounted for all the material aspects of the property, as-is, where-is. Getting all the disclosures ready up-front helps to avoid a situation where a buyer, either on their own or as the result of a disclosure made by the seller after they went under contract, learns a material fact about the property which they were not aware of at the time they made the offer.
When this happens, it’s almost inevitable that there will be some re-negotiation of the deal, a delayed closing, cancellation of the sale, or possibly even litigation. These are things which can almost entirely be avoided by preparing a complete disclosure package up front, before any offer is made.
Crucially, having the disclosures made up front will usually result in a stronger selling price, as it greatly limits a buyer’s ability to re-negotiate the terms or price of the deal based on their own due diligence. If there’s nothing more to uncover beyond what’s been disclosed to them, they’ll be hard pressed to come up with a legitimate reason for a lower price later.