- SellForSure University Home Page
- Module 1: Introduction
- Module 2: Sell By Owner, or With Agent?
- Module 3: Working with an Agent
- Why You Should Use a Real Estate Agent to Sell Your House
- Drawbacks to Using an Agent
- Real Estate Agent Designations
- How to Choose a Real Estate Agent
- How NOT to Choose a Real Estate Agent
- How to Interview a Real Estate Agent
- Questions to Ask your Real Estate Agent
- Dual Agency
- Check an Agent's Work
- Communicating with your Real Estate Agent
- How a Real Estate Agent gets Paid
- Discount and Flat Fee Brokers
- Real Estate Listing Agreements
- Your Real Estate Agent's Job in a Nutshell
- Module 4: Valuing and Pricing your Home
- Today's Real Estate Buyers are Savvy and Empowered
- Real Estate Values and Pricing
- What Matters and What Doesn't in Pricing your Home
- Every Home is Unique
- Three Major Factors affecting Real Estate Values
- Online Real Estate Price Evaluations
- Real Estate CMA or Comparative Market Analysis
- Real Estate Appraisal
- Realtor Property Report (RPR)
- Which Real Estate Valuation should I Trust
- The Real Estate Auction Sales Model
- Overpricing Your Home for Sale
- How to Maximize your Home Sale Price
- The Virtue of Underpricing your Home
- Selling your home with little or no equity
- Module 5: Preparing Your Home for Sale
- Inspecting your Home Prior to Selling It
- Preparing a Full Disclosure Package for Home Buyers
- Contents of a Real Estate Disclosure Package
- Making Repairs to your Home prior to Selling It
- Required Retrofits of your Home
- As-Is Real Estate Sales
- Selling as a Certified Pre-Owned Home
- Preparing your Home for Sale
- Enhance your Home's Curb Appeal
- Home Staging
- The Cost of Preparing your Home for Sale
- Module 6: On the Market
- When to List your Home for Sale
- Living in a Home vs. Selling One
- Getting the Word out about your Home
- Showings and Open Houses
- When Buyers are In the House
- Make your home Available, but make Yourself Scarce for Showings
- Offers and Negotiations
- Selling a Home that is Tenant Occupied
- Selling your Home in a Tough Market
- Recognizing the Wrong Price for your Home
- Real Estate Price Adjustment Strategy
- How to Sell a Home and then Buy Another
- Moving after Selling your Home
- The Residential Purchase Agreement
- What Happens when you get an Offer on your Home
- Negotiating the Sale of your Home
- Top Negotiation Tactics to use when Selling your Home
- The Buyer's Due Diligence
- The Real Estate Closing Timeline
- Delays in the Home Sale Process
- Real Estate Tax Information for Home Sellers
- 1031 Tax-Deferred Exchange
- How much it Costs to Sell a Home
- Module 8: SellForSure System Walkthrough
- Goals of the SellForSure System
- The SellForSure Home Sale System Guarantees
- Traditional Real Estate Marketing Methods
- Active Real Estate Marketing
- Free Home Inspection and Termite Inspection
- SellForSure Pre-Sale Services
- The SellForSure Web Portal Status System
- SellForSure Preparation Phase 1
- SellForSure Preparation Phase 2
- SellForSure Preparation Phase 3
- SellForSure Preparation Phase 4
- SellForSure Preparation Phase 5
- Launching your Home on the Market
- SellForSure System Listing Syndication
- How to Manage Showings on your Home
- Real Estate Open House Events
- The Perfect Home Sale Schedule
- While your Home is on the Market
- The Two Week Review Cycle
- What to Expect Once your Home is Under Contract
- Closing the Sale of your Home
- Module 9: The Realty World Advantage


The buyer’s appraisal in the purchase process is of crucial importance. Most buyers will be using some form of financing, and virtually all forms of financing will require that an appraisal be done – even if you the seller paid for an appraisal prior to putting your home on the market.
A lot of people fear the appraisal process – primarily because there’s a lot of bad information out there in the public domain about bad appraisals. The buyer’s appraisal is usually no big deal. The appraiser will be given a copy of the purchase agreement, so they know what price they can’t come in below without risking the deal to fall apart.
The appraiser will try, if at all possible, to validate the contract price using recent, comparable sales in the area and similar, currently listed homes. Unless there is just no way to support the value of the contract price, the appraisal will typically come in at, or slightly above, the sales price.
Sometimes, it will come in a healthy margin above the sales price, but this doesn’t happen too often. If the appraised value is too much higher than the contract price, the lender’s underwriter may make the appraiser to extra work to justify the appraised value – and who needs extra work?
In the event that the property appraises below the contract price, the buyer will typically have the right to cancel the sale. More typically, the buyer will try to re-negotiate the sale price, to get the seller down to the appraised value.
The seller is under no obligation to do this, however. The seller can insist that the buyer make up any shortfall by increasing the cash they have in to the deal, so that the buyer maintains the debt-to-equity-ratio as required by their loan. If a buyer lacks enough cash to do this, or at least claims to lack the cash, many sellers will in fact lower the contract price in order to keep the deal together.
The appraiser may also note that the value given to the property is subject to certain repairs being made. If your property does not contain any visible defects, it is unlikely that the appraiser will make the value subject-to any repairs. However, this is a completely arbitrary process: some houses may require tens of thousands of dollars of basic repairs, and the appraiser will not make a mention of it. Other properties may not seem to require any work whatsoever, but the appraiser will not small defects such as missing door handles that the lender will require be repaired before they will loan on the property. If the buyer’s lender ends up requiring repairs, the seller is not obligated to make such repairs. The seller can insist that the buyer make or pay for those repairs – this too is an item to be negotiated.