- SellForSure University Home Page
- Module 1: Introduction
- Module 2: Sell By Owner, or With Agent?
- Module 3: Working with an Agent
- Why You Should Use a Real Estate Agent to Sell Your House
- Drawbacks to Using an Agent
- Real Estate Agent Designations
- How to Choose a Real Estate Agent
- How NOT to Choose a Real Estate Agent
- How to Interview a Real Estate Agent
- Questions to Ask your Real Estate Agent
- Dual Agency
- Check an Agent's Work
- Communicating with your Real Estate Agent
- How a Real Estate Agent gets Paid
- Discount and Flat Fee Brokers
- Real Estate Listing Agreements
- Your Real Estate Agent's Job in a Nutshell
- Module 4: Valuing and Pricing your Home
- Today's Real Estate Buyers are Savvy and Empowered
- Real Estate Values and Pricing
- What Matters and What Doesn't in Pricing your Home
- Every Home is Unique
- Three Major Factors affecting Real Estate Values
- Online Real Estate Price Evaluations
- Real Estate CMA or Comparative Market Analysis
- Real Estate Appraisal
- Realtor Property Report (RPR)
- Which Real Estate Valuation should I Trust
- The Real Estate Auction Sales Model
- Overpricing Your Home for Sale
- How to Maximize your Home Sale Price
- The Virtue of Underpricing your Home
- Selling your home with little or no equity
- Module 5: Preparing Your Home for Sale
- Inspecting your Home Prior to Selling It
- Preparing a Full Disclosure Package for Home Buyers
- Contents of a Real Estate Disclosure Package
- Making Repairs to your Home prior to Selling It
- Required Retrofits of your Home
- As-Is Real Estate Sales
- Selling as a Certified Pre-Owned Home
- Preparing your Home for Sale
- Enhance your Home's Curb Appeal
- Home Staging
- The Cost of Preparing your Home for Sale
- Module 6: On the Market
- When to List your Home for Sale
- Living in a Home vs. Selling One
- Getting the Word out about your Home
- Showings and Open Houses
- When Buyers are In the House
- Make your home Available, but make Yourself Scarce for Showings
- Offers and Negotiations
- Selling a Home that is Tenant Occupied
- Selling your Home in a Tough Market
- Recognizing the Wrong Price for your Home
- Real Estate Price Adjustment Strategy
- How to Sell a Home and then Buy Another
- Moving after Selling your Home
- Module 7: Negotiating and Closing the Sale
- The Residential Purchase Agreement
- What Happens when you get an Offer on your Home
- Negotiating the Sale of your Home
- Top Negotiation Tactics to use when Selling your Home
- The Buyer's Due Diligence
- The Real Estate Closing Timeline
- Delays in the Home Sale Process
- The Buyer's Appraisal in the Purchase Process
- Real Estate Tax Information for Home Sellers
- 1031 Tax-Deferred Exchange
- How much it Costs to Sell a Home
- Module 8: SellForSure System Walkthrough
- Goals of the SellForSure System
- The SellForSure Home Sale System Guarantees
- Traditional Real Estate Marketing Methods
- Active Real Estate Marketing
- Free Home Inspection and Termite Inspection
- SellForSure Pre-Sale Services
- The SellForSure Web Portal Status System
- SellForSure Preparation Phase 1
- SellForSure Preparation Phase 2
- SellForSure Preparation Phase 3
- SellForSure Preparation Phase 4
- SellForSure Preparation Phase 5
- Launching your Home on the Market
- SellForSure System Listing Syndication
- How to Manage Showings on your Home
- Real Estate Open House Events
- The Perfect Home Sale Schedule
- While your Home is on the Market
- The Two Week Review Cycle
- What to Expect Once your Home is Under Contract
- Closing the Sale of your Home


We live in the digital age of multi-media channels, so video marketing of your home is crucial – more so than ever. Consumers are gravitating to mobile media usage and often consume from multiple media at one time. For example, today there are more than 1 billion unique users visiting YouTube each month.
Today’s homebuyers are an empowered consumer generation that does their homework ahead of time. They search, research, watch, visit, try, purchase and review. With over nine out of ten homebuyers beginning their search online and 70% of home shoppers using video to tour a home, video marketing is key to reaching the largest audience.
Showcasing a home through video marketing gives homebuyers a sense of the features and lifestyle that cannot be conveyed through description or even photos. Over 86% of home shoppers use video to learn more about a community and 68% of viewers share video.
Video has become key in the home buying process when considering a home and sharing it with their advice network. Video is also one of the most effective and viral marketing options to reach out of area homebuyers looking to relocate or purchase a vacation home.
For many homes, the SellForSure Home Selling System calls for a professional team of videographers, editors and creative designers to create a true video of your home. On many of our listings, our team will develop, script, oversee and facilitate the production of a listing video t hat gives homebuyers the best picture of the property, illustrates the special features buyers are looking for and entices them to come by for a visit.